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Loyalty Unstuck
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Video:  Phil joins Bill Hanifin of The Wise Marketer to discuss and explain Loyalty Unstuck.
Video: Phil joins Bill Hanifin of The Wise Marketer to discuss and explain Loyalty Unstuck.

Phil joins Bill Hanifin in this video to kick off the Loyalty Unstuck series on The Wise Marketer.

Southwest Airlines is Stuck. It might be (rhymes with stucked) too.
Southwest Airlines is Stuck. It might be (rhymes with stucked) too.

Southwest Airlines announced changes to make it just all the other major US airlines, basically making its brand significantly less differentiated. It’s ultimately going to do the same thing with its loyalty proposition, adding to the losses it will face going forward.

It’s time to get Loyalty Unstuck.
It’s time to get Loyalty Unstuck.

Loyalty is stuck but that creates an opportunity for leaders and challenger brands. The Wise Marketer published Phil’s thoughts on the topic and why the time is now to focus on customers.

Phil and Jenn McMillen interviewed by Bill Hanifin of Wise Marketer ahead  Loyalty Summit CXM
Phil and Jenn McMillen interviewed by Bill Hanifin of Wise Marketer ahead Loyalty Summit CXM

Phil is interviewed along with Jenn McMillen by Bill Hanifin, Wise Marketer CEO and Executive Editor, to preview Loyalty Summit CXM.

Phil and Allison Ferguson from Honda interviewed by David Feldman ahead Loyalty Summit CXM
Phil and Allison Ferguson from Honda interviewed by David Feldman ahead Loyalty Summit CXM

Phil is interviewed along with Honda’s Allison Ferguson by David Feldman, Loyalty Summit Global Chair, to preview Loyalty Summit CXM.

Phil to Chair Loyalty Summit CXM in LA, February 5-6th
Phil to Chair Loyalty Summit CXM in LA, February 5-6th

Phil is chairing Loyalty Summit CXM as it returns to LA next February 5-6th, at the Beverly Hilton. Here’s a preview of what to expect.

Harnessing AI for Enhanced Customer Loyalty
Harnessing AI for Enhanced Customer Loyalty

No shortage of information and perspectives on AI, both in general and for customer loyalty. Listen to Phil’s take, along with those of Aneesh Reddy and Don Smith from Capillary, in this webinar hosted by Bill Hanifin and The Wise Marketer.

Loyalty, customers, and data: Has Jeff Bezos lost sight of what made him successful?
Loyalty, customers, and data: Has Jeff Bezos lost sight of what made him successful?

Jeff Bezos, legendary for Amazon’s customer obsession, seems to other priorities than his customers (i.e., readers), as owner of The Washington Post.

Chicago Loyalty Summit Recap and Loyalty Summit CXM Announcement
Chicago Loyalty Summit Recap and Loyalty Summit CXM Announcement

Phil joins the Loyalty Leaders Podcast to recap the Chicago Loyalty Summit and preview 2025’s Loyalty Summit CXM, which he will chair.

Tech-Driven Loyalty:  “Stuck Point” or Opportunity for Innovation?
Tech-Driven Loyalty: “Stuck Point” or Opportunity for Innovation?

Recording of Phil’s panel at Loyalty Summit 2024 in Chicago.

Redefining Loyalty Beyond Transactions
Redefining Loyalty Beyond Transactions

Phil is a guest on Zinrelo’s “Zinfluencer” series to discuss how loyalty needs to move beyond one-dimensional transactional strategies.

Some New and Noteworthy Loyalty Data Points
Some New and Noteworthy Loyalty Data Points

New data points reflecting the highs and lows of customer loyalty.

Stakeholders, Customers and Shareholders Converge at Reddit
Stakeholders, Customers and Shareholders Converge at Reddit

Reddit filed for an IPO and included its high value customers, aka users, with priority access to buy shares.

Valentine’s Day
Valentine’s Day

Valentine’s Day is a day to show love…for customers and other stakeholders.

The Case For Loyalty In Tough Times
The Case For Loyalty In Tough Times

In tough times what is your plan when finance asks everyone to make cuts? Phil joins The Loyalty Podcast as they explore what we can do to prepare and respond when the knock on the door from finance comes.

Brand Trust, Stakeholder Capitalism and Loyalty
Brand Trust, Stakeholder Capitalism and Loyalty

Phil Rubin keynote Zurich, Switzerland, March 2023

“Loyalty and the Magic of Marketing”: Rory Sutherland, Ogilvy Vice-Chair and best-selling author, is Phil’s guest on Let’s Talk Loyalty.
“Loyalty and the Magic of Marketing”: Rory Sutherland, Ogilvy Vice-Chair and best-selling author, is Phil’s guest on Let’s Talk Loyalty.

The always thought-provoking and inspiring Rory Sutherland is Phil’s guest on this episode of Let’s Talk Loyalty. Rory is keynoting the Loyalty Summit CXM conference in Zurich, Switzerland next week.

From Fans to Fanatics: Doug Glazer joins Phil on Let’s Talk Loyalty
From Fans to Fanatics: Doug Glazer joins Phil on Let’s Talk Loyalty

This episode of Let’s Talk Loyalty features Doug Glazer, Fanatics VP of Loyalty, discussing the Fanatics growth story and his background working previously with Amazon on Prime and at Nordstrom.

Phil joins the “She Said Privacy, He Said Security” Podcast
Phil joins the “She Said Privacy, He Said Security” Podcast

Phil Rubin joins the “She Said Privacy, He Said Security” podcast!

Phil Rubin to speak at new European Loyalty and CX event
Phil Rubin to speak at new European Loyalty and CX event

Grey Space Matters founder Phil Rubin is speaking at LoyaltySummitCXM in Zurich, Switzerland on 15-17 March 2023.

Dan McCarthy joins Phil on Let’s Talk Loyalty podcast to talk all things Customer
Dan McCarthy joins Phil on Let’s Talk Loyalty podcast to talk all things Customer

Listen to Phil and Dan discuss measuring COVID, enterprise value and forecasting with customers as the common denominator.

Phil Rubin to guest host Let’s Talk Loyalty podcast
Phil Rubin to guest host Let’s Talk Loyalty podcast

Phil Rubin to guest host Let’s Talk Loyalty podcast, starting February 8, 2023.

Reenvision Loyalty Series: Loyalty Unstuck
Reenvision Loyalty Series: Loyalty Unstuck

The Loyalty Science Lab’s Reenvision Loyalty Series published Phil’s latest thinking on why loyalty is stuck.

Best Buy provides black and white evidence that loyalty is stuck.
Best Buy provides black and white evidence that loyalty is stuck.

Best Buy illustrates why Loyalty is Stuck with its announcement.

Loyalty Unstuck: Phil Rubin appears as a guest on Paula Thomas’s Let’s Talk Loyalty Podcast
Loyalty Unstuck: Phil Rubin appears as a guest on Paula Thomas’s Let’s Talk Loyalty Podcast

Stakeholder Capitalism, Loyalty and Getting Loyalty Unstuck.

qiibee closes seed round funding led by Z5 Capital and other strategic investors including Grey Space Matters’ Phil Rubin
qiibee closes seed round funding led by Z5 Capital and other strategic investors including Grey Space Matters’ Phil Rubin

qiibee, a leading blockchain loyalty technology company, closes a $4.8m seed round, led by Z5 Capital and including a number of strategic investors.

Stakeholder Capitalism is having a moment.  Stakeholder Loyalty comes next.
Stakeholder Capitalism is having a moment. Stakeholder Loyalty comes next.

Stakeholder Capitalism Reaches a tipping point. Stakeholder Loyalty comes next.

Phil has been appointed to Chair the in/PACT Board of Advisors, Succeeding Jim Stengel (former P&G Global CMO)
Phil has been appointed to Chair the in/PACT Board of Advisors, Succeeding Jim Stengel (former P&G Global CMO)

Activating Stakeholder Capitalism and Loyalty

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